Home  Classes Spring 2010 C&PE Classes MARKETNG 301
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Fundamentals of Marketing
- CPE Regular Semester Schedule (1/19-5/4)
- Online
Fee/Credit: $475.00 (3 credits) - 58315, Lecture 1
- Thomas Brashear-Alejandro
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Online Registration Period Ended
Introduction to marketing; survey of topics relevant to comprehensive study of marketing. Emphasis on describing the marketing process and on stressing the implications of these activities for society. Please obtain the textbook before class begins. Textbook: Marketing by Grewal and Levy, ISBN: 0073049026, McGraw-Hill. Part of the Online Bachelor of Business Administration and the Bachelor of Science in Hospitality and Tourism Management online program but is open to all. Recommended: ECON 103, 104 and junior standing.
- Last Day to:
- Register 1/31, Drop 2/1, Withdraw 3/23
Refund Schedule:
Full refund through 2/1 (registration fee not refundable)
No refund after 2/1
