Continuing & Professional Education
Home Classes Fall 2017 HT-MGT 397M

Special Topics- Service Experience Management

  • C1 - CPE Regular Semester Schedule (9/5-12/12)
  • Online

  • Fee:  $1,575 ($525/credit, 3 credits)
  • 41629, Lecture 1

Textbook/Syllabus information, if available, may be found by searching for this class in SPIRE using the 5-digit class number shown above. Once the class has been located, click on Restrictions/Notes and scroll down to the Textbook/Other Materials section; continue to scroll down to Class overview for Syllabus information, if available.

  • Melissa Baker
  • This e-mail address is being protected from spambots. You need JavaScript enabled to view it

How to Enroll

In the U.S. approximately 82% of the work force and 80% of the GDP is accounted for by service.  To create value for customers, firms must connect with the customers and must create experiences that are memorable and have value for each individual customer.  Service experience management is the process of strategically managing a customer's entire experience with a product, service, and company.  This course focuses on understanding service experience management in terms of external, internal, and interactive marketing and management principles. Part of the Isenberg Bachelor of Science in Hospitality and Tourism Management.

  • Last Day to:
  • Register 9/18, Drop 9/18, Withdraw 10/19

Refund Schedule:
Full refund through 9/18, 50% 10/19 (registration fee not refundable)
No refund after 10/19

Interested in Online Learning?