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MARKETNG 301

Fundamentals of Marketing


  • CPE Regular Semester Schedule (12/26-1/20)
  • Online

  • Fee:  $1,575 ($525/credit, 3 credits)
  • 45009, Lecture 1

Textbook/Syllabus information, if available, may be found by searching for this class in SPIRE using the 5-digit class number shown above. Once the class has been located, click on Restrictions/Notes and scroll down to the Textbook/Other Materials section; continue to scroll down to Class overview for Syllabus information, if available.

  • William Diamond
  • This e-mail address is being protected from spambots. You need JavaScript enabled to view it

How to Enroll

Introduction to marketing; survey of topics relevant to comprehensive study of marketing. Emphasis on describing the marketing process and on stressing the implications of these activities for society. Part of the Isenberg Bachelor of Business Administration online, the Isenberg Bachelor of Science in Hospitality and Tourism Management online and the Isenberg Undergraduate Certificate in General Business Studies.


  • Last Day to:
  • Register 12/28, Drop 12/28, Withdraw 1/8

Refund Schedule:
Full refund through 12/28, 50% 1/8 (registration fee not refundable)
No refund after 1/8

Interested in Online Learning?